XCare is Xcelerate Auto’s extended warranty product, built specifically for electric vehicles. It offers flexible protection plans for new and used EVs, including full bumper-to-battery coverage or just the essentials like battery and drive unit.

I was brought in to redesign the XCare landing page - making it easier to understand the product, compare options, and get a quote instantly without calls, forms, or confusion.

This was a full visual and UX overhaul focused on clarity, trust, and conversion.

Redesigned the hero section with sharper messaging and a stronger focus on the quote experience

Rebuilt the quote calculator so users can see pricing instantly - no email or phone number needed

Created a 3-step “How it Works” section that simplifies the flow from quote to checkout

Designed product plan cards for Premium and Battery coverage with visuals and key benefits

Added a comparison table to highlight what makes XCare different from legacy providers

The new page feels faster, more transparent, and built for EV buyers. It removes friction, improves trust, and drives more quote interactions. The modular structure also makes it easy for the internal team to adapt it for other campaigns or markets.