I am thrilled to showcase the brand identity design for Zippy Zwagger. This sportswear brand embodies the essence of speed and style. This project was exhilarating, crafting a dynamic brand that resonates with a wide demographic, from energetic young ones to vibrant 35-year-olds. Zippy Zwagger operates on a fast-fashion model, keeping pace with trends and catering to an audience keen on quality and trendiness in their sportswear choices.

My design journey was about infusing energy into every element, ensuring the brand speaks the language of agility and modernity. From vibrant color palettes to sleek, adaptable logo marks, every detail was crafted to inspire and motivate the diverse spirit of the Zippy Zwagger audience.