Logo Design | Thrift Cartell
Mohit Limbhare
When Mayank, the founder of Thrift Cartell, approached me, he envisioned a brand that celebrated thrifted fashion and promoted sustainability. Thrift Cartell isn’t just about selling pre-loved clothing—it’s about building a community that values the endless possibilities of reuse and renewal.
To capture this philosophy, I designed a logo centered around a subtle infinity symbol, representing the cycle of sustainability. Two knots within the loop symbolize the brand’s growth and expansion beyond thrifted items. The name “Cartell” adds a rebellious edge, reflecting the addictive nature of thrift and the loyalty it inspires.
The result is a logo that blends boldness with meaning—modern yet timeless—perfectly encapsulating Thrift Cartell’s mission to redefine thrift culture for a new generation.
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Posted Nov 25, 2024
A logo design for Thrift Cartell, a brand celebrating thrifted fashion and sustainability, building a community around the beauty of reusing and renewing.
