Integrated Campaign: No to Cyberbullying

In this accademic project, we were required to create a non-profit organization brand that would promote standing against Cyberbullying. As a group project, we named the brand "Healing Hands". My portion of the work in this project was the creation of a promotional poster, social media stickers, and an unconventional interactive outdoor campaign. In the interactive campaign, you would chat with a robot who will give bullying responses according to your input, and at the end will introduce itself as the cyberbully.