Celbrea: from sporadic use to a daily habit by Sebastián FalascaCelbrea: from sporadic use to a daily habit by Sebastián Falasca

Celbrea: from sporadic use to a daily habit

Sebastián Falasca

Sebastián Falasca

Challenge

Sporadic use and weak retention: the challenge was sustaining the habit.

What I did

Predictive insights, quick tracking and a calm, low-friction interface.

Result

Higher engagement and retention, high usability score, daily use even without symptoms.
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Posted Sep 28, 2026

Femtech health app for Celbrea: predictive insights, quick tracking and a calm interface. Higher engagement, retention and daily use.

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