Telhanorte is one of Brazil’s by Joao Paulo BastosTelhanorte is one of Brazil’s by Joao Paulo Bastos

Telhanorte is one of Brazil’s

Joao Paulo Bastos

Joao Paulo Bastos

Telhanorte is one of Brazil’s largest home improvement retailers, known for its strong brand presence and signature vibrant colors. In this project, the Key Visual for the campaign “Casa Nova – Get Your Home Ready for the End of the Year” was developed for the holiday season. The campaign encouraged homeowners to refresh areas such as balconies, kitchens, and leisure spaces to welcome guests, highlighting special offers on paints and finishing products. The KV reflects a festive mood while staying aligned with Telhanorte’s visual identity.
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Posted Feb 6, 2026

Telhanorte is one of Brazil’s largest home improvement retailers, known for its strong brand presence and signature vibrant colors. In this project, the Key ...