Swimm fabricates and sell small swimming pools with a counter-current, that's connected to the client's smartphone.

Things that design should be showing through design:

Swimm for a healthy and fit life / a life-extending investment (the dream)

Swimm is the most responsible choice / keep your energy bill under control (the biggest obstacle)

Swimm makes it easy and fun to buy a pool / in a difficult market to acquire information and honest advice (the company)I was responsible for converting this into a good design + user-friendly website.

In a result, I proposed a new look and feel. It has a calm and luxurious feel, which is exactly what clients wanted it to be.