Challenge: PPE Headquaters, a company dedicated to helping engineers ace crucial architecture exams, needed a website refresh. Their existing site felt outdated, lacked a clear user journey, and didn't effectively showcase their comprehensive study materials and resources.
Solution: As the UI/UX and Webflow developer, I embarked on a complete website redesign focused on improving user experience, clarity, and brand identity.
Design Approach:
Clean and modern aesthetic: I opted for a clean background and subtle grid system to create a professional and organized look. This visual approach also ensured content remained the central focus.
Intuitive navigation: Clear navigation menus and strategic call-to-actions guided users seamlessly through the website, making it easy to find relevant exam prep resources and information.
Unique page designs: To avoid a monotonous feel, I crafted unique designs for over 10 key pages, including individual landing pages for each exam and informative resource sections.
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Posted Mar 13, 2024
"Arina is the ideal freelancer! She's wonderfully talented, has fresh and inspiring designs, and is the most collaborative, helpful, and pleasant communicator!"