App

The Challenge was to create an agile and intuitive App that shows you what to say in moments of encouragement, blessings, or support, either alone or in a group.

Identify the Need

On occasions, I found myself being in meetings being the last to say what I’m thinking, without having prepared something or avoiding repeating what others said. And since smartphones became part of our lives, what better a centralized place that helps us say a few words at the moment.

Workflow & Sketching

The first thing that I tried to achieve in the first draft was to avoid the user having to make the most of the taps, I wanted that when the person opens the application with just 3 touches of the screen they reach the text they want to see. In this aspect, I would start to have a good base in the structure before jumping to the look and feel.

Wireframe

After some corrections, I think the structure is simple and solid so that the user can be guided, obviously, this is very rigid to be an application, humanistic and philanthropic, for the first version I will use fewer straight corners. As you will see at the beginning I used the name «Bendiciones» (Blessings), but it seemed a kind of «niche name» so I took a more commercial name, Boon!

Beta Test

Now it is having more «body» with the shapes and colors, I used primary colors and easy to associate when entering the categories of each sentence. Likewise, I used more friendly forms and even adapted illustrations for their greater association when choosing the content to use. At this stage change the name to be something more commercial.

For the final product, I lowered the intensity of the colors to more pastel tones but continued to use primary colors for their best association. I added the isotype of the logo which resembles a chat «bubble» and I used subtle shadows to give the application more "peace of mind".