ClinXcel Labs — Brand Identity,

ClinXcel Labs — Brand Identity, Print Design & Marketing Collateral | Healthcare, Laboratory Testing & Professional Services

I developed a cohesive visual identity and collection of customer-facing materials for ClinXcel Labs, a mobile DNA, drug and alcohol testing provider serving individuals, employers and legal professionals across the North Carolina Triangle. The project included service and pricing guides, promotional flyers, customer FAQs, business cards, contact materials and digital graphics. I organized complex testing information through clear visual hierarchy, consistent typography and a color-coded system that distinguished the company’s DNA and drug-testing services while keeping the brand professional, accessible and easy to navigate.