Playbrain App Design and Prototype

Playbrain is a learning app that helps young children develop executive function skills.

A smart content engine learns the child’s behaviours and aptitudes, recommending expert-led activities and games as well as educational materials for the parent. 

Working with Nestlé’s Silicon Valley Innovation Outpost as well as their Switzerland and Hong Kong offices, I created a proof-of-concept smart prototype which we used to validate initial research assumptions.

Coming out of that, we came up with a strategy and MVP feature set. I led design on the app for a closed beta with 300 users, before handing off to Nestlé's internal team for public release.