Luxury PMU Studio & Academy Website Design | Wix Studio

A sophisticated black-and-red luxury web design concept for a permanent makeup studio, beauty academy, and salon.

Browse a copy of the site https://webcityx.wixstudio.com/pmuacademy

Overview I designed a luxury permanent makeup website for Ink & Grace — a PMU studio and academy offering eyebrow, eyeliner, and lip tattoo services. Ink & Grace is a high-end permanent makeup studio and academy, blending classical elegance with a modern edge. This website project was designed to reflect the studio’s refined artistry, using a sophisticated dark palette of deep black granite tones paired with striking dark red accents. The visual language conveys confidence, precision, and grace — the very values of the brand.

The navigation in this design is more than just a way to move between pages — it’s an interactive visual experience. The menu features a thematic background and a floating statue of Medusa Gorgona. Every detail is meticulously crafted to align with the website’s sophisticated, bold, and stunning aesthetic.

This isn’t limited to desktop users — the same immersive layout is thoughtfully adapted for iPad and mobile views, ensuring that every visitor enjoys the same captivating experience, no matter their device. The result is a navigation system that is both functional and unforgettable.

The Ink & Grace website is designed to be more than a static visual — it’s a living, interactive experience. As visitors scroll, AI‑generated illustrations gracefully shift across the screen, moving subtly from side to side, or shrinking and expanding to create depth and movement.

These animations are smooth and refined, enhancing the luxurious black‑and‑red aesthetic without overpowering the content. Every interaction is crafted to draw the viewer deeper into the world of timeless beauty and artistic precision, turning browsing into an immersive journey rather than a simple click‑through.

The overall style is minimalist yet dramatic, designed to immerse visitors in a premium experience from the very first scroll. The color scheme — black, deep charcoal, and crimson — creates a bold, confident backdrop, while typography is carefully paired to express both modern clarity and timeless refinement.

AI-generated illustrations play a central role in the design. Inspired by the sculptural perfection of Greek statues, these images were digitally crafted to evoke timeless beauty and artistic mastery. They serve as both visual storytelling and symbolic anchors for the services and philosophy of Ink & Grace.

A cinematic hero section immediately sets the tone. Key service categories and the academy are highlighted for quick navigation.

Who This Website Is Perfect For

This design concept is an ideal fit for professionals and businesses in the beauty and aesthetics industry who want a sophisticated, high‑impact online presence. Whether you are offering services, training, or both, this website style elevates your brand and communicates trust, artistry, and luxury.

Perfect for:

Permanent Makeup Studios – Showcase services like lips, eyeliner, and eyebrows with elegance and clarity.

Permanent Makeup Academies – Present training programs with a professional, premium look.

Individual PMU Artists – Build credibility with a refined personal brand website.

Beauty Salons & Spas – Highlight your service menu and create an unforgettable first impression.

Makeup Artists – Present your portfolio with striking, high‑contrast visuals.

Hair Salons – Combine style, services, and personality in one cohesive platform.

Barbershops – Adapt the bold dark‑and‑red palette for a masculine, modern aesthetic.

Tattoo Studios – Use the strong color scheme and art‑focused layout to showcase your work.

Aesthetic Clinics – Communicate professionalism and expertise with a clean yet dramatic design.

This structure is perfect for service‑driven beauty businesses looking to attract high‑value clients, build trust instantly, and stand out in a competitive market.