RosNavyk is a SaaS platform for deep labour market analysis based on Big Data (50+ million vacancies). The company launched a line of AI products: digital assistants for career guidance and educational program development.
Challenge
Transform an outdated landing page into a multi-page product website. The main challenge was to properly direct user flows so both B2B partners (universities, government) and the B2C audience (students) could quickly find what they need.
My Role
Web & Visual Designer, No-code Dev
Process
Content & Structure: Worked out the logic for three new pages, adapted texts to turn complex technical language into clear benefits for clients.
UX & Validation: Designed wireframes and tested layouts with a focus group. The goal was to make sure users clearly understand the product essence and don't get confused by terms.
Design: Created a clean, minimalist design in corporate style. Instead of decorative graphics, used real platform interface elements — this builds trust best in SaaS.
Dev: Built a fully responsive site on a no-code platform. Added scroll animations and smooth micro-interactions to make the interface feel alive.
Impact
Launched a scalable, modern website that clearly shows the value of new AI products. The structure now works effectively for both B2B and B2C segments, with AI tools presented clearly and visually.
All pages overview
Full overview Home page
Home page
Home page - Mobile version
Other pages
"Thanks, the result turned out really well!"
— Daria, Project Manager