City Fresh Kitchen — Visual Identity Design
Ali Syed Touqeer
CITY FRESH KITCHEN
Freshness on the Go!
About City Fresh Kitchen
City Fresh Kitchen is a contemporary food and beverage concept built around freshness, convenience and modern urban living. The objective was to create a distinctive, refreshing brand identity that communicates quality, natural ingredients and an approachable dining experience.
Our Role
Brand Strategy · Creative Direction · Visual Identity · Packaging · Brand Experience
We developed a cohesive brand identity for City Fresh Kitchen, extending its visual language across beverage packaging, takeaway cups, shopping bags, signage and customer touchpoints.
Creative Direction
The identity is inspired by nature, freshness and contemporary urban lifestyles.
Elegant typography, botanical illustrations and a sophisticated green colour palette create a refined yet approachable visual system. The direction balances natural simplicity with modern aesthetics, establishing a recognizable brand presence across packaging, retail environments and everyday customer experiences.
City Fresh Kitchen. Freshness on the Go!
Build a premium
brand people choose.
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Creative Direction & Brand Design
Syed Touqeer Ali
Strategy · Visual Identity · Packaging · Art Direction
Daydreamers Branding Agency
© 2026 Daydreamers Branding Agency
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Posted Oct 10, 2026
A fresh, contemporary identity for City Fresh Kitchen, bringing natural elegance to packaging, signage and everyday brand experiences.
