Long-Form to Shorts: 19 Viral Clips from a Podcast
Jonathan Marshall
Long-Form ➜ Shorts Engine: 19 Viral Clips from a 2-Hour Podcast
A business podcast wanted to tap Shorts but had zero bandwidth. Goal: create snackable clips that still felt premium.
My Role & Process
Highlight extraction: Pull the transcripts + my “O-Moment Finder” script to flag quotable, high-emotion 15-60s segments.
Reframing: wrapped each clip with a punchy title card, hard captions at 0.9 s reading cadence, and bold kinetic keywords for emphasis.
Fast-lane formatting: delivered in 9:16, pre-tagged, with suggested title & hashtag stacks ready to upload.
Outcome
Top clip views: 800k in 10 days (channel’s first six-figure hit).
Follower growth from Shorts: +9 k subs in 30 days (previous 30 days: +1 .7 k).
Long-form uplift: 14 % more clicks on the original podcast as Shorts pushed traffic down-funnel.
What this shows: I turn dormant archives into discoverability rockets—no extra filming required. A win win.
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Posted Jun 7, 2025
Cut 19 short-form videos from 1 podcast using motion graphics, hook-first cuts, and captions engineered for maximum YT/TikTok/IG Reels performance.
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