Atourin | Landing Page Design

Muhamad Fachri Maulana

UX Writer
Product Designer
Copywriter
Figma
Atourin
Role: UI/UX Designer
Tools: Designed in Figma
Timeline: 2 Weeks
Type of plan: Retainer
Services: UI/UX Design
Industry: Technology, Travel

Introduction

Atourin Tour is a platform or service that operates in the tourism sector, especially related to virtual tour guides and interactive travel experiences. Atourin Tour offers digital solutions for tourists who want to explore new places online or with digital support.

Project Description:

This project aims to create a landing page that inspires and mobilizes visitors to participate in the carbon donation and tree planting campaign organized by Atourin. With a focus on attractive user interface (UI) design and engaging user experience (UX), ARTI's landing page is designed to build awareness and encourage positive action in protecting the environment.
Hero Image
Hero Image

Project Steps:

Research and Understanding Needs:

Delve deeper into the client's vision and mission, as well as ARTI's campaign objectives.
Analyze the target audience and understand their motivations for participating in carbon donation and tree planting campaigns.
Study of previous landing page designs and analysis of the latest trends in sustainable web design.

Concept Design:

Developing design concepts that are engaging and heartfelt, with a focus on clean aesthetics and an environmental spirit.
Design clear, intuitive layouts to convey information clearly and invite visitors to action.
Create a visual identity consistent with the Atourin brand and ARTI campaign values.

Prototype Development:

Translate design concepts into interactive prototypes that users can explore.

Iteration and Optimization:

Refine the design based on feedback received from users and clients.
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