Objective: Design an intuitive, website and app that helps users find and adopt pets easily, and as well connecting them with verified shelters and adoption centers.
Scope: End-to-end Mobile App design, Website, Pitch Deck and Brand Identitydirection, responsive optimization.
Mobile App Core:
Intuitive onboarding flow, pet discovery with filters, detailed pet profiles, a favorites list, adoption form, user accounts, and real-time notifications. The goal was to create a warm, easy-to-navigate experience optimized for mobile users.
Mobile App Design
Mobile App Screens
Website Scope
The PetPal website was created to introduce the mobile app and highlight its features, mission, and adoption process. The goal was to design a clean, welcoming site that clearly communicates PetPal’s purpose while guiding users to download the app.
Pitch Deck
The PetPal website was created to introduce the mobile app and highlight its features, mission, and adoption process. The goal was to design a clean, welcoming site that clearly communicates PetPal’s purpose while guiding users to download the app.
Pitch Deck Slides
Slides
Client Feedback
“Mark perfectly captured the purpose behind PetPal. The App, Website and Pitch deck all came together perfectly, exactly what we needed to present our brand and attract investors."
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Posted Oct 5, 2025
Designed PetPal's app, website, and pitch deck for pet adoption.