Project Scope: Design and develop a clean, compelling website for Dalays that clearly articulates their biotech mission, positions them as leaders in the field of programmable cell therapies, and appeals to both scientific and investor audiences.
Dalays – Building programmable cells to transform medicine.
Caladan is rethinking cell therapies by making cells programmable. Their cutting-edge platform combines biology and engineering to create cells that can sense and respond within the body—enabling a new class of treatments for previously untreatable diseases.
Client’s Pain Points:
Dalay, a pioneering biotech startup, needed:
A web presence that could clearly communicate their complex science in a simple, elegant way.
A site structure that could grow with their company—accommodating future content like team, publications, or partnerships.
Goals:
Craft a minimalist yet confident design that reflects Dalay’s innovation and scientific rigor.
Use visuals and messaging to balance approachability with deep-tech sophistication.
Ensure fast, responsive performance and clarity of navigation across all devices.
Design Approach:
I created a sleek, future-facing design that supports Dalay's biotech mission and early-stage positioning:
Monochromatic Palette with Accents: A clean base with subtle, modern tones to let content and messaging shine.
Science-Driven Aesthetic: Abstract visuals and structured layouts that echo precision, research, and innovation.
Typography with Presence: A combination of elegant san-serif headlines and body text for credibility and clarity.
Development Strategy:
Built with Webflow to ensure full responsiveness, seamless animations, and easy future updates.
Designed flexible content blocks so Dalays can expand the site with new sections as they grow.
Optimized load speed, mobile responsiveness, and metadata for visibility and professionalism.