Il Panetto Branding
Retro-modern branding for an Italian bakery
TInspired by its heritage, In Panetto sought a melding of the warmth of bread with the freshness of the Italian countryside.
Colors were kept recognizable and earthy, and the typesetting used modern retro serifs and scripts.
I create a variety of wordmarks and badges to fit any usage scenario. You can see the logos on Il Panetto's uniform, website, and delivery box.
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Posted Dec 5, 2024
Colorful heritage branding for an Italian bakery
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