Authora: AI Publishing Pre-Seed Pitch Deck Design
Miftah Fahmi
Authora slide 01 — cover slide Illustrative concept study.
Overview
I designed a 14-slide pre-seed pitch deck for Authora, a self-directed AI publishing SaaS concept for nonfiction experts, consultants, and coaches. The presentation connects publishing barriers with a guided workflow from ideas to publication-ready books. Company figures, financial projections, and the funding scenario are illustrative.
The Challenge
The deck needed to explain an AI-assisted publishing product while distinguishing it from general writing tools. Product features, audience needs, and early-stage financial assumptions required a clear sequence for investors.
Design Approach
I organized the story around expert knowledge becoming a structured publishing project. Dashboard previews introduce the product, followed by a five-step workflow that separates planning, drafting, editing, and publishing preparation. A white canvas, purple accents, soft gradients, and consistent spacing connect the interface imagery with the commercial slides. Market tiers, audience tables, pricing blocks, and a competitive matrix give each information type its own reading structure. The financial section presents the calculation basis beside the modeled figures.
Authora slide 02 — publishing barriers across cost, gatekeepers, process complexity, and confidence. Illustrative concept study.
Authora slide 03 — opportunity to turn expert knowledge into accessible publishing and professional credibility. Illustrative concept study.
Authora slide 04 — publishing dashboard with planning, chapter building, editing, and output capabilities. Illustrative concept study.
Authora slide 05 — five-step workflow from idea input to publishing preparation. Illustrative concept study.
Authora slide 06 — nonfiction publishing market sizing across total, serviceable, and obtainable markets. Illustrative concept study.
Authora slide 07 — target audience and publishing needs across six professional groups. Illustrative concept study.
Authora slide 08 — subscription pricing, blended account revenue, adoption plan, and revenue projections. Illustrative concept study.
Authora slide 09 — launch channels across advertising, media, partnerships, and credibility loops. Illustrative concept study.
Authora slide 10 — competitive comparison across nonfiction focus, workflow, output, and pricing. Illustrative concept study.
Authora slide 11 — publishing engine, human review, proprietary frameworks, and defensibility. Illustrative concept study.
Authora slide 12 — lifetime value calculation, acquisition economics, burn, and runway assumptions. Illustrative concept study.
Authora slide 13 — founder profile outlining publishing and professional experience. Illustrative concept study.
Authora slide 14 — proposed pre-seed raise, capital allocation, and operating milestones. Illustrative concept study.
Deliverables
A 14-slide investor presentation covering the problem, opportunity, product, market, business model, launch plan, competitive positioning, financial assumptions, and proposed raise. The complete deck demonstrates presentation design, product storytelling, and financial data visualization within one visual system.
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Posted Feb 28, 2026
AI publishing pitch deck design for a self-directed SaaS concept, combining pre-seed investor storytelling, product workflow, and financial data visualization.
