Cosmos Coffee Brand Identity

Cosmos Coffee is a coffee shop in San Juan, Metro Manila, Philippines. Cosmos approaches coffee holistically—where all aspects of one’s drinking experience are carefully considered. The visual identity was built on evoking feelings of simplicity and tranquility. Despite its minimalist appearance, it makes use of strong contrasting colors and negative space to stand out. The brand features a geometric sans serif wordmark where the first letter "O" is creatively modified to resemble both Saturn and a coffee bean.

Check out more of my works on Instagram @marseventytwo!