Content Creation and Copywriting for Tech company | Fastclip

Fastclip is an AI tool developed focused on saving time to content creators wanting to turn their long-form videos into shareable clips.

It empowers creators to automatically generate engaging short-form content from their long-form videos, perfect for platforms like YouTube, TikTok, and Instagram.

Fastclip, despite offering a valuable solution for busy creators, lacked a consistent social media presence to reach its target audience. They needed a strategy to build brand awareness, generate leads, and increase website traffic – particularly on the professional platform, LinkedIn.

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April 2024

LinkedIn (primarily)

YouTube (for housing the video content)

I partnered with Fastclip to develop a LinkedIn strategy focused on:

Content Creation: We crafted compelling copy and designed eye-catching static images for regular posts, polls, and engaging videos for their demos.

Demo-Style Videos: To showcase Fastclip's capabilities in action, we created short "demo" style videos highlighting new features and updates.

Problem-Focused Approach: Our core strategy centered on addressing a major pain point for Fastclip's target audience—the lack of time to create captivating short-form content.

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Within the first month of collaboration, my strategic approach - as part of Uzumibi Agency - yielded impressive results on Fastclip's LinkedIn page:

Increased Followers:  A significant increase in Fastclip's follower base, demonstrating growing brand awareness and community engagement.

Boosted Impressions: Impressions, which represent the number of times Fastclip's content appeared on LinkedIn feeds, saw a substantial rise, amplifying their reach.

Engaged Unique Visitors: A notable rise in unique visitors to the Fastclip's LinkedIn page, result of the strategy implemented (including employer branding).

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The LinkedIn metrics for you to see (April 2024, month in which I started working with Fastclip)

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Follower Growth: 116,7% increase in followers in the first month.

Impression Growth: 404,2% increase in impressions, expanding brand reach.

Unique visitors: 57,3% increase in unique visitors to Fastclip's LinkedIn page.

Unfortunately, the company closed in October 2024.