Unlike most of my projects, where I design custom websites from scratch, Bibarch wanted to move quickly. They still wanted something elegant, functional, and aligned with their new identity.
So we end up choosing a Webflow template.
The process
Even though we used a template as the foundation, I still made it their own:
Customized sections and layouts to reflect their new brand direction
Applied their brand fonts, color palette, and photography style
Organized and optimized their CMS structure for easy updates
Tweaked the overall hierarchy to improve the flow and clarity of each page
One example would be the project page template, that has been customized to fit the different image sizes from each project. As well as the team page.
We decided to keep things dynamic, keeping the asymmetry that’s part of the brand’s visual identity
Social feed and marketing posts
The design
We followed an asymmetrical grid system, keeping everything clean, minimal, and balanced. The design leaves plenty of white space, "our shared love language", and flexibility for the site to grow as the studio expands.
A template site doesn’t have to mean “generic.” With the right creative direction, it can still feel tailored, intentional, and on brand.