Colour't - Brand Identity

Overview

COLOUR’T is and POD [Print on Demand] art studio. They create thoughtful and purposeful designs that fit any type of product and suit any environment, shaping the space to a more modern and diverse look.

Their purpose is to combine classic and impactful art with the versatility and diversity of modern culture. Make their community representatives of culture, art, and style through timeless design.

Objective / Solution

Create a strong and modern brand identity for a creative art studio to build a lasting bond with their audience.

Creative direction: The direction of this brand revolves around culture and high-class design, redefining and elevating the taste of the COLOUR’T community.

• Diverse & Experimental • Fresh & Simple • Modern & Timeless

Process 🛣

I decided to create a logotype with the name of the brand in the font Montserrat Black. Evoking simplicity and elegance. The colors chosen for COLOUR’T were meticulously chosen with the objective of evoking a modern, simple, timeless look.