Product launch/evergreen promotion email (spec)

Ngoc

Ngoc Bui

What this email's “coaching”:

Self-identification with a “Buyer” by future pacing the first step in the ownership experience
Consistency via a powerful trial close (mid-cro commitment) 
Social Proof & Exclusivity

Where to send it:

As a standalone sales email
An early sales follow-up after a conversion event (ie. webinar / launch announcement / presentation)

Example:

Like this project

Posted Feb 22, 2024

I wrote the sales email for Amy Porterfield's course. (spec work)