Sourdough Made Simple: High-Converting Landing Page🥖

Client: Sunrise Flour Mill Industry: Food & Kitchen (Artisan Baking) Services Provided: Landing Page Design, Shopify Development, Conversion Rate Optimization (CRO), Product Education

I worked with Sunrise Flour Mill to:

Educate First-Time Bakers: Remove the intimidation factor by clearly explaining each step and ingredient.

Showcase Kit Value: Visually highlight the comprehensive nature and benefits of the kit.

Boost Conversions: Use social proof, clear CTAs, and comparisons to encourage immediate purchases.

Maintain Brand Voice & SEO: Blend educational tone with structured content to support discoverability and trust.

Created a clean, benefits-first hero section with a bold “Sourdough Made Simple” value prop.

Used comparison tables and ingredient breakdowns to build trust and demonstrate product superiority.

Designed a visual “What’s Included” kit section to eliminate confusion and inspire confidence.

Placed price, offer, and CTA above-the-fold to drive immediate decision-making.

Highlighted reviews from real bakers to create authenticity and urgency.

Integrated FAQs and objection-handling right before the final CTA.

Designed with a mobile-first mindset for smooth scrolling and fast load speeds.

Compressed media and lazy-loaded images to improve performance.

Added subtle UX enhancements to guide users through the page effortlessly.