Custom Illustration & Visual Design Work | Portfolio
Anush | 🏈 Texas A&M Alum
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Case Study: Custom Illustration and Icon Design for Multiple Websites and Mobile Apps
Overview
This case study highlights a collection of custom illustration projects across various industries, demonstrating a range of styles, creative approaches, and solutions tailored to client needs.
Each project posed unique challenges and goals, ranging from crafting brand stories visually to simplifying complex data through icons.
Process for custom illustration work:
1. Client Brief & Discovery
Understand the Requirements: Gather details about the client's needs, brand identity, target audience, and goals.
2. Concept Development
Style Exploration: Experiment with color palettes, linework, and textures to finalize the visual direction.
3. Refinement
Approval Milestones: Ensure the client approves the refined concept before moving to finalization.
4. Final Illustration
Final Adjustments: Double-check for alignment with the original brief. Optimize the illustration for various platforms (web, print, social media).
5. Delivery
Provide Final Files: Deliver in required formats (e.g., PNG, SVG, PDF).
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Project 1: CtrlPlain - Sales Enablement & AI-Driven Pipeline Management:
Client: Ctrlplain
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Industry: Sales Enablement Software [B2B]
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Illustrations:
Project Detail
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Project 2: AI-Powered Customer Service & Conversational AI Agent
Client: Sagepilot
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Industry: Customer Service & Conversational AI Agent
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Illustrations:
Project Detail
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Project 3: Full-Stack Web Development Studio
Client: Page Speed Matters
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Industry: Information Technology (IT) / Digital Services
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Illustrations:
Project Detail
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Project 4: Healthcare Services, Patient Advocacy, & HealthTech:
Client: Davycare
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Industry: HealthTech
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Illustrations:
Project Detail
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Project 5: Telecommunications & Cloud Communications
Client: Faxsipit (34 years in Industry)
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Industry: Telecommunications & Cloud Communications
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Illustrations:
Project Detail
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Project 6: Real Estate Tech & AI-powered Property Management:
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Industry: Real Estate Tech & AI-powered Property Management
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Illustrations:
Project Detail
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Project 7: Conversational AI & Voice AI (SaaS)
Client: American Council on Renewable Energy
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Industry: Dasha
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Project Type: Migrating React-based static site to Framer
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Illustrations:
Project Detail
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Project 8: AI-Powered Workforce Management & Field Operations :
Client: Quantiantech (backed by India Accelerator) ______________________________________________________________________________
Industry: Workforce Management & Field Operations (SaaS)
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Illustrations:
Project Detail
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Project 9: Infraction - Networking Platform
The go-to platform for companies seeking the benefits of fractional leadership.
Project Link
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Project 10: Agribusiness Marketing & Digital Agency :
Client: PayDirt Digital ______________________________________________________________________________
Industry: Marketing Agency
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Illustrations
Project Link
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Project 11: Grassroot - NGO
Project Link
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Project 12: Ink and Runway - Fashion Brand Accelerator
Ink & Runway’s mission is to empower aspiring fashion designers and emerging brands through a comprehensive array of services. From fashion design consultation to brand strategy and digital presence, they are committed to fostering creativity and innovation in the competitive fashion industry.
Project Link
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Let’s Build What’s Next — Together.
If you’re looking to design or develop a product, website, or platform that connects deeply and performs flawlessly —
👉 Visit my website or Book a call here to start the conversation.
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Posted Oct 30, 2024
Explore a curated portfolio of custom illustrations, iconography, and visual design work. Brand-ready visuals crafted for web, product, and marketing.
Likes
1
Views
104
Timeline
Jul 4, 2025 - Aug 6, 2025
Clients
CtrlPlain
