Instagram Management Proposal for Tina’s Pizzeria

Tina's Pizzaria knew that better marketing was needed to really grow their customer base, and they also knew that social media, namely Instagram, was the place they really needed to step forward and dominate.

This strategy is a comprehensive layout of how I would have approached their strategy. First, I would start on goals, and focus on exactly what the company wanted to achieve. In Tina's case, foot traffic was dwindling and she'd come up with some new recipes and dishes to entice the neighbourhood. But how would anyone know what she was selling?

In order to be successful, your marketing has to show people that you are the right choice when it comes to what they need. In this case, it's pizza. What are you trying to share with the world?