School of Thought 2024: 12 weeks of Creative Advertising
Holly Pittaway
Advertisement Designer
Creative Director
Copywriter
Figma
Tangerine
School of Thought
Upp B2B
I was accepted onto Manchester's 2024 cohort of the School of Thought - a prestigious creative advertising course and competition, designed to give 14 participants, 12 advertising briefs (from real agencies), and 12 chances to pitch a new idea.
At the end of the competition I submitted my portfolio of original ideas. I received nominations in every category, came in the top 6 overall, and won a "Highly Commended" award for my copywriting work on Knect. My idea for EAFC was also named the most polarising idea of the whole competition (can you guess why? 🚽🤪)