Website & Branding for AI Tools 🤖

Tristan Pahud

Brand Designer
Web Designer
AI Developer
ChatGPT
Figma

Overview

De AI Consultant, a forward-thinking company specializing in AI tools for business applications, enlisted my help to create their brand identity and develop an AI-powered website. Their product offerings include AI-driven tools such as an AI recruiter, AI content writer, and AI real estate agent. I was responsible for designing the brand and building a dynamic website with integrated AI functionalities, using the ChatGPT (OpenAI API) to enhance user interaction.

Branding

Logo & Visual Identity

The branding process started with crafting a modern, tech-forward logo that represents the innovative services provided by De AI Consultant. The visual identity was designed to evoke professionalism and cutting-edge technology, establishing De AI Consultant as a leader in AI business solutions. The selected color palette and typography create a sleek and approachable brand image.

Typography & Iconography

I chose clean, modern typography to ensure clarity and ease of reading across digital platforms. Custom iconography was developed to visually represent the various AI tools, providing consistency across all brand touchpoints.

Website Design & Development

Designing with Figma

I utilized Figma to design a visually engaging and user-friendly website, highlighting De AI Consultant’s wide range of AI solutions. The layout prioritizes intuitive navigation, with a focus on showcasing the functionality and benefits of their AI products. Each tool has its dedicated section, allowing users to explore the features and applications of AI-driven solutions in detail.

AI-Powered Functionalities

The website integrates cutting-edge AI functionalities through the ChatGPT (OpenAI API), enabling users to interact directly with tools like the AI recruiter, content writer, and real estate agent. These AI-powered features provide personalized, real-time assistance, streamlining business processes for potential clients and enhancing overall user experience.

Results

The project resulted in a cohesive brand identity and a fully functional website that effectively demonstrates De AI Consultant’s innovative AI solutions. The integration of ChatGPT technology has enhanced user engagement, making it easier for businesses to interact with and benefit from De AI Consultant’s advanced AI tools. This brand and website position the company as a leader in AI-driven business solutions.

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