FLOWI ⎜BRAND IDENTITY & PACKAGING
Gina Pilenga 🍓
Meet Flowi, a joyful and retro French gluten free brand that aims to make gluten-free eating more fun and less “punitive.” The brand offers a variety of product lines (pasta, biscuits, granola) targeting an urban female audience seeking to combine enjoyment and well-being with a gluten-free diet. Deliverables : visual identity, creative direction, packaging, Instagram templates Approach : Vibrant retro and playful identity, inspired by French "yeye" era
Discover more of my work here 🍓 : helloginasan.fr ⎜@hello_ginasan
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Posted Sep 22, 2025
Developed vibrant retro identity and packaging for Flowi, a French gluten-free brand sold in e-shop, coffee shop and convenience stores.
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Timeline
Nov 4, 2024 - Sep 8, 2025
