Nudie Brand Identity Design

Nudie is an innovative lingerie subscription brand that aspires to redefined the way millennials and gen z experience and embrace lingerie.



About the Brand

By offering a convenient and personalized subscription service, Nudie ensures that their customers are regularly surprised with a curated selection of stylish and high-quality lingerie pieces delivered straight to their doorsteps. Their collection showcases a blend of modern designs, delicate fabrics, and contemporary silhouettes.

Packaging Visual

Apparel Tag

Branded Stickers

Brand Concept

Nudie understands that young adults value self-expression and body positivity, and they embody these values in every aspect of their brand. From inclusive sizing options to empowering marketing campaigns, Nudie encourages individuals to embrace their natural beauty.

Mood Board

Colour Palette

Watermark

Social Media Sample Graphics