Thigh Society is an undergarment brand specializing in moisture-wicking, lightweight, and breathable multi-use shorts for women. The rapidly growing e-commerce brand had an established brand identity I followed to create fun, empowering and body-positive social media graphics.

We leveraged eye-catching monthly email marketing campaigns to feature customer testimonials, styling tips, and exclusive offers to drive conversions. Personalization was key, as tailoring the content to each subscriber's preferences and purchase history can enhance engagement and build customer loyalty.