Blimp is a platform built for first-time founders, guiding them through validation, discovery, definition, and delivery as they build their product. The website's job is to explain that process clearly enough to convert two different audiences, individual founders and incubator programs, into requesting access.
website festures detail
What I built
Landing page: introduces Blimp and the core value proposition for first-time founders.
Subpages for benefits, features, pricing, and contact, each expanding on a specific part of the decision a visitor needs to make before requesting access.
Feature breakdown by stage: validate, discover, define, and deliver, explaining how the platform supports founders through each part of building their product.
Incubator-specific messaging: a separate path explaining how programs can get their founders matched with specific advisors and guided support throughout the process.
Testimonials and pricing, giving visitors social proof and a clear next step before they request access.
Request access flow: the conversion path connecting the marketing site to the actual platform onboarding.
Validation
As my own startup, this is a live site actively driving founder and incubator leads toward requesting access, rather than a completed one-off client deliverable.