Lauren Howey
Project Overview
For Mighty Tidy Fort Wayne, we created a unique, minimalistic, and creative website that perfectly blends functional and artistic. This project involved the full design and development of their website, a custom & cohesive color palette, the creation of hand-drawn elements, and more!
This website design encompassed a total of 3 pages, and was a joy to work on with the founder of Mighty Tidy Fort Wayne. We ensured everything was handled for them, from the design, to the copywriting, to the development, and more. If you are interested in our Website in a Day package, this is a great example of what we can accomplish within that designated timeline.
Website Design & Development Details
For Mighty Tidy Fort Wayne, we knew we wanted to create something that was unique yet minimalistic. We believe in learning and understanding the target audience of a business to ensure their site & branding matches the needs and values of those they work with. For customers interested in cleaning services, they most likely already feel like they have a lot on their plate. That is why it was so important for us to create an online space that is welcoming, easy to navigate, and not over-complicated.
Along with the minimalistic (yet creative!) feel of the design, we also incorporated copywriting that clearly outlined the services and details, while keeping a consistent and friendly approach.
Custom Elements
To add pops of interest to the site, we hand-drew custom cleaning themed elements to implement into various places on the site. The individual cleaner elements were used on the sides of titles, and a full border was created in several colors to use at the bottom of key pieces in the design.
Project Gallery
Check out a peek into each page of the site design.
Home Page
This page design is a great example of simple yet effective. The page opens with a header nailing down two things, 1) "What Would You Rather Be Doing Than Cleaning?", and 2) "Book A Free Walkthrough". These invite the customer to think about the problem this service will solve for them, and an immediate way to get started.
From here you are able to learn a bit about the company, view the services provided, find out the applicable areas, and even schedule your free walkthrough within the custom Calendly integration. We also included some of Mighty Tidy Fort Wayne's favorite reviews, to bring brand trust to the forefront of the user experience.
FAQ Page
For a cleaning service company, there are typically a lot of questions a customer may ask when booking. We included a custom page to answer many of these right away, to improve both the customer and company experience with minimal effort needed. As a bonus, having this much information up-front greatly improves the conversion rate for bookings. And to top it all off, it's pretty and inviting!
Contact Page
For Mighty Tidy Fort Wayne, they were looking to keep everything about the user-experience easy and straight-forward. We created a simplistic, yet effective Contact Page to make reaching out a breeze.
Custom Element Color Iterations
During the design process for our custom cleaning elements, we created a full border that you can see peeking in at different points throughout the site. We wanted to ensure there were plenty of color options available to us to keep things fresh across the design.
Closing
It was a fantastic experience working with Mighty Tidy Fort Wayne, and we are excited to be a part of their continued success! If you want to check out the full site, please visit mightytidyfw.com.
If you would like to work with us, feel free to get in touch. This project was a great example of what can be accomplished in the Website in a Day package. Let us know if you have any questions, we would love to meet you!