The ‘Art of Discovery’ campaign inspires artists to explore Winsor & Newton’s wide product range through mixed-media experimentation. With a focus on blending different media and techniques, the campaign encourages freedom in creativity and invites users to play, make mistakes, and discover new approaches.

I created a collection of static and video social assets and paid ads in 1:1 and 9:16 formats to support the campaign.

15 x 1:1 Static Assets 15 x 9:16 Static Assets 10 x 1:1 Video Assets 10 x 9:16 Video Assets 1 x Static Collage 1 x Video Collage