Kimia Madani
In our monthly profile series Meet the Trailblazers, Fitbit is seeking to amplify diversity in the world of wellness and fitness by featuring the voices of POC trailblazers at the helm of these industries—industries that have discredited voices like theirs for too long.
I developed the concept for this content series and launched it, then went on to lead copy editing for 100% and write 50% of the original content created. This included sourcing the trailblazers, influencers, and experts we highlighted over the course of the series.
Examples include:
One of the projects that inspired this series was the following roundup post featuring 3 BIPOC women creating inclusivity, accessibility, and making waves of positive change in their communities: