Monthly Boost Email Newsletter - Story Direction, Copy Editing

Fitbit's Monthly Boost is an email marketing newsletter that helps to drive user engagement, improve brand awareness, and increase readership on the Fitbit blog. In addition to brainstorming and collaborating on story ideas to be featured on a monthly basis, I provided multiple rounds of stakeholder review, copy edits, and other copy direction as needed from the blog perspective.

My role on this project began in April 2020 and continued through January 2023.

From the December 22, 2022 email: