Marketing site and pre-order flow for an EU vehicle launch, in five languages, with purchases and leads reported back to Google Ads.
XYTE Mobility needed a site that could introduce their vehicle and take Launch Edition pre-orders across Europe, in English, German, French, Spanish, and Italian.
I built the custom WordPress theme and the checkout. Pages are edited in Elementor. Product stories, the team, and partners are managed as content, and the site switches language for each market.
I built the sections that tell the product story as someone scrolls: video tied to scroll, highlight grids, testimonial and expert sliders, a team grid, and a partners list. The same layouts work in all five languages.
I built a two-step pre-order form. Visitors enter their email and city, then their name, address, and card. Pre-orders are limited to the launch cities, and the form is translated for each language.
Payment runs through Stripe. When a payment goes through, the customer is added to HubSpot.
Purchases and contact-form leads were not showing up in Google Ads. I connected both to the client’s tracking sheet, so a completed pre-order or a form submission is tied back to the ad that brought the visitor in.