As a Digital Marketing & Business Manager for AdvertX Agency, a Digital Marketing Agency, I spearheaded integrated marketing and business strategies to drive growth and optimize operations.
Scope of Work:
Strategic Planning: Developed and executed comprehensive digital marketing and business strategies to align with the company's goals and market opportunities.
Campaign Execution: Managed end-to-end digital marketing campaigns across channels including social media, email, and search engines, ensuring alignment with business objectives.
Business Operations: Streamlined business processes and operations to enhance efficiency and drive profitability, including budget management and resource allocation.
Content Strategy: Created and optimized content across various platforms to engage target audiences and support business goals.
Performance Monitoring: Analyzed campaign and business performance metrics, providing insights and recommendations for ongoing improvement.
Team Leadership: Directed a cross-functional team, fostering collaboration and driving project success through clear communication and goal setting.
Results:
Achieved substantial growth in brand visibility, operational efficiency, and revenue. Enhanced marketing performance and streamlined business processes led to improved overall results and strategic success.