Sellio E-Commerce Seller Dashboard Design

Scope: Product Design (Web Dashboard) Duration: 2 Days Role: Product Designer Tools: Figma, Illustrator, Photoshop

Sellio is a smart, AI-powered e-commerce dashboard built to help sellers monitor sales, manage products, and uncover data-driven insights effortlessly. Designed with simplicity and functionality in mind, it provides a clear snapshot of business performance while staying scalable for future features.

The goal was to transform complex e-commerce analytics into a clean, intuitive experience. The challenge was balancing visual hierarchy, clarity, and interactivity without overwhelming the user ensuring sellers could act quickly on insights like product trends and customer metrics.

I designed a minimal, structured dashboard centered on ease of navigation and quick decision-making. Key sections include overview cards, AI insights, customer metrics, revenue trends, and order heat maps. A custom design system was built to maintain consistency across typography, colors, and reusable components.

Designed a responsive dashboard interface in Figma

Created a mini design system (typography, colors, components)

Integrated AI-powered insight cards and location heat maps

Ensured accessibility with high contrast, clear spacing, and adaptive layouts

The final design delivers a seamless, insight-driven experience for e-commerce sellers. It turns complex data into clear visuals and recommendations, helping users understand performance and take action faster. Sellio reflects my strength in creating scalable, intelligent, and aesthetically balanced digital products.