Beyond a brand identity, we crafted a visual story for Scramble that embodies trust in a zero-trust world. The challenge was to transform complex security technology into an inviting experience that companies would trust and employees would love to use. Our solution centered on an iconic egg mark—symbolizing both protection and simplicity—supported by a confident yet approachable visual system that speaks to both IT decision-makers and end-users. The identity seamlessly extends across digital and physical touchpoints, making enterprise-grade security feel as natural as a sunny side up.