Cluckin' Cool Brand Identity - Humdingers Chicken
Drew McConnell
Brand Strategy & Visual Identity Suite for Chicken Finger Restaurant
HUMDINGERS Chicken Fingers came to us with the desire to fry their competitors with "clucking good" brand strategy and visual identity. Working together over the course of a couple months, we focused on the brand development and strategy. We determined this brand needed to embrace a quirky, crazy personality to compete with places like Raising Canes and Zaxby's, combined with a bold color palette and imagery.
Humdingers Chicken Fingers & Fries is an unused brand strategy and visual identity suite that is available for purchase. Please email drew@whatthehexdesignstudio.com for details if interested.
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Posted Apr 20, 2025
HUMDINGERS Chicken Fingers came to us with the desire to fry their competitors with "clucking good" brand strategy and visual identity and we cooked.
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Timeline
Nov 1, 2024 - Feb 28, 2025
