Zero Client Input, Maximum Impact for a Performance Marketer

The Client: Daksh Juneja, a performance marketer who's worked with the likes of Disney.

The Challenge: Daksh had no time for insight extraction but wanted to grow on LinkedIn. Daksh is a pro at performance marketing, but even experts need help crafting engaging content that cuts through the noise on LinkedIn.

My Role: LinkedIn Ghostwriter & Strategist

Niche Know-How: Since I didn't have direct access to Daksh's insights, I dove deep into the performance marketing world. I researched current trends, pain points, and the type of content that resonates best with his target audience.

Content Mix: We focused on a variety of post formats – quick tips, thought-provoking questions, data-driven insights – to keep his feed dynamic.

Optimized for LinkedIn: Each post was crafted with LinkedIn's algorithm in mind, using relevant keywords, hashtags, and a style that encouraged engagement.

Reach Explosion: In the first 20 days, his posts garnered over 30k impressions, significantly boosting his visibility within the performance marketing community.

Increased Engagement: The posts sparked discussions, comments, and shares – a clear sign that the content resonated.

Key Takeaway: Even without direct client collaboration, it's possible to craft highly effective LinkedIn content. Focused research and a deep understanding of an industry can help founders stand out and connect with their ideal audience.