OLIPOP is the leading brand in the digestive health category. I partnered with their leadership and retail teams to provide strategic thought and design support for both internal and external brand communications
In addition to assisting with the refinement of their brand standards, I helped OLIPOP launch several new flavors into their beverage portfolio. Finally I worked with their internal operations team to update their previous website to include automated promotions and design updates.
A series of in-store signage / posters
Rewards card design
A series of social media posts teasing out new flavors
A series of digital ads
Refined brand guides + brand guide book
PR collateral promoting the origin story behind the brand.
social media assets promoting Olipop's gut-health messaging pillar.