Supermarket Sales Intelligence Dashboard Designed an

Supermarket Sales Intelligence Dashboard

Designed an interactive Tableau dashboard to help retail businesses monitor sales performance, customer behavior, and product profitability. Using SQL and Tableau, I transformed raw transaction data into actionable insights through KPI tracking, revenue analysis, product performance monitoring, and customer segmentation.

Key insights included identifying top-performing cities, highest revenue-generating product categories, customer purchasing trends, payment method preferences, and peak sales periods. The dashboard enables business stakeholders to make data-driven decisions on inventory, marketing, and sales strategy.

Tools: Tableau, Excel, Data Visualization, KPI Reporting