Mindom, a furniture brand known for its minimalistic design ethos, engaged us to reflect their unique aesthetic in a captivating brand identity. Renowned for incorporating wooden elements, Mindom brings the outdoors’ wealth and vitality into homes, promoting harmony and energy.
The challenge was to express these sentiments through their visual identity. We designed a minimalistic logo reflecting their ethos and their use of wood as a key material, encapsulating Mindom's commitment to family, health, prosperity, and the choices that shape our living spaces. Our efforts culminated in a brand identity that mirrors Mindom's vision: minimalist design, richness of wood, and the essence of choice.
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Posted Sep 25, 2023
Full branding content & design for a furniture company.