LIFEXP Website: Design and Development

Prathamesh Agrawal

Web Designer
UI Designer
Framer Developer
Figma
Framer
WhatsApp

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Website Spotlight

🌟 Project Snapshot: LIFEXP Website Revamp

LIFEXP, a Japanese biotech startup, wanted a website to educate and direct customers to their product shop.
A startup blending advanced biotech with wellness.
Aim: Educating users and promoting product sales.
The main platform for consumer education and product showcase.

🔍 Identifying Challenges: The Digital Dilemma

LIFEXP's existing Shopify store lacked a dedicated educational platform for customers.
Challenge: No educational component in their existing online presence.
Goal: Build a separate, informative website.
Focus: Enhance user understanding of LIFEXP’s products.

🎨 Designing the Solution: Creativity Meets Science

Leveraged brand guidelines to create an informative and visually appealing website.
Utilized founder Guzel Bikbova's provided brand guidelines.
Focused on a user-friendly design.
Ensured the design aligned with LIFEXP’s mission and values.

🛠️ Development Journey: Crafting the Web Experience

From initial design to final launch, every stage was meticulously executed.
Built and tested all pages for responsiveness and user engagement.
Integrated motion design and SEO optimization.
Added Japanese localization to cater to the local market.

🤝 Client Collaboration: Triumphs

Maintained an open line of communication throughout the project for seamless collaboration.
Frequent updates and feedback via WhatsApp.
Scheduled meetings for in-depth discussions.
Prioritized client’s vision and feedback at every step.

📈 Impact and Outcomes: Beyond the Launch

The new website played a crucial role in educating users and enhancing brand familiarity.
Served as an educational platform leading to increased product awareness.
Significantly improved user understanding of LIFEXP’s offerings.
Strengthened the brand's online presence and customer engagement.

🔎 Reflecting and Learning: Growth and Insights

This project was a valuable lesson in collaboration and technical skill enhancement.
Gained experience in managing long-term projects.
Learned the intricacies of localization in Framer web development.
Deepened understanding of client collaboration and feedback integration.

🚀 Future Forward: Continuous Improvement

Plans for further enhancements indicate a commitment to ongoing development and adaptation.
Successfully added an Arabic version post-launch.
Ongoing support and updates planned for future needs.
Continuous evolution to meet changing market demands and customer preferences.
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