Do Something Marvellous
Roisin Knappert
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Posted May 16, 2024
A multi-platform campaign, for the incredible Roald Dahl's Magical Children's Charity. Covering everything from print to social.
A pro-bono multi-platform campaign, for the incredible Roald Dahl’s Magical Children’s Charity. Featuring illustrations from Quentin Blake himself, and Roald Dahl’s own handwriting, myself and the team at Ogilvy & Mather created visuals to ‘add a splash of colour’
This campaign exceeded it’s goals for donation and engagment by miles. I liased with illustrators, and was responsible for the art direction, event materials, print design, social channels, and the briefing of motion designers.
See my portfolio for more: https://roisinknappert.myportfolio.com/do-something-marvellous
