Healthmatch helps patients apply and participate in clinical trials. To reach a broader audience, the content department hired Sergey as a medial SEO brief writer.

By following comprehensive SEO and content plans, a content production system was built, ensuring the quality of content aligns with the highest standards for medically-related content. A multi-step process of content planning, assessment, and editing was established by the content team.

While brief writing might sound like a mundane task, the medical industry requires a special set of skills and attention. Furthermore, each brief was written on a tight schedule and in under demanding time-limiting conditions.

To make sure the content stays consistent in quality and gains visibility in search, Sergey was hired to deliver comprehensive SEO briefs containing the full structure for an article based on contemporary medical research, and keyword planting.

Utilizing tools like SEMRush with Fraser.io was essential to ensure the work was done on a tight schedule and aligned with the highest quality standards. For collaboration, AirTables was used extensively.

As a result of collaboration with healthmatch' content team, I wrote over 200 medical SEO briefs. This work served as a foundation for hundreds of articles that attract tens of thousands of visits monthly for healthmatch.io